This team proposes leveraging self help groups to create demand water and hygiene education and to provide franchising to new entrepreneurs to encourage them to set up their own businesses. The team recommends using sachets for contact information, advertisement at existing water stations, word of mouth via franchisers, and text messaging to promote information sharing.
Using Reverse Microfinance to Get Water to the Bottom of the Pyramid
Challenges: Community Involvement, Empowerment, and Buy-In, Drinkability, Scalability, Existing Solutions, General Access, Social, Cultural, and Political, Financing, Water Quality, Access, Lack of Information, Limited Financing Options and/or Access to Funds
Solutions: Education and Awareness Campaigns, Entrepreneuship Focused, Information Sharing, Entrepreneurship Focused, External Industry and/or Sector Model , Network Building, Micro-Finance Institutions and Loans, Communication (Information, Availability, Quality, Reporting), Economic and Commercial, Business-Led, Social, Sanitation Focused, Community Centers, Co-Ops, SHG, Technology, Training and Education Focused, Water Focused, Community Level Solution
