Franchising the Private Sector to Get Clean Water to the Bottom of the Pyramid

This proposal notes a lack of access, time spent on acquiring water, the existence of a black market, poor water quality, and uncoordinated financing opportunities as major challenges. The team recommends closing the gap between customers, entrepreneurs, and financing through franchising in order to create an end to end solution, focusing on women entrepreneurs and empowering them to provide clean water to their own community.